‘Grandcations’: How Grandparents and Grandkids Are Redefining Family Travel
The publish ‘Grandcations’: How Grandparents and Grandkids Are Redefining Family Travel appeared first on TD (Journey Each day Media) Travel Daily Media.
Grandparents and grandchildren are hitting the highway collectively – and usually with out mother and father. Skip-generation (skip-gen) holidays are quickly gaining momentum throughout Asia Pacific, in line with Hilton’s 2026 Traits Report launched. Households are redefining how they journey, with a stronger concentrate on stays that foster togetherness, create lasting reminiscences, and strengthen bonds throughout generations.
Skip-Gen Journey on the Rise: 6 in 10 Households Are Reserving Holidays With out Mother and father Six in 10 respondents (60%) throughout the area report having taken – or planning to take – a skip-gen vacation. The pattern is strongest in China (86%) and India (79%), the place cross-generational journey has moved from novelty to mainstream. In China alone, greater than three-quarters (77%) count on to e book at least one to 2 skip-gen holidays in 2026, hinting at a future the place skip-gen journeys could rival conventional household holidays.
“The rise of skip-generation journey highlights a captivating shift in how households are connecting,” mentioned Ben George, senior vp and industrial director, Asia Pacific, Hilton. “Hilton is dedicated to creating experiences that cater to each technology below one roof – from family-friendly facilities and Confirmed Connecting Rooms to wellness choices that enchantment to travellers of all ages. By designing experiences that anticipate the wants of multi-generational households, we goal to make each keep as seamless and memorable as potential, serving to company create significant moments collectively.”
Extra Than a Trip: Creating Recollections Is the High Precedence for Skip-Gen Travellers The chance to create lasting reminiscences is the driving power behind skip-gen journey, with 58% of households throughout the Asia Pacific area selecting it for that reason. The sentiment is the strongest in India (67%), Australia (64%), and New Zealand (63%), the place round two-thirds of households cite reminiscence making as their prime motivation. In Japan, nevertheless, the precedence shifts, with practically half of households (47%) – and 50% of grandparents themselves – pointing to experiencing new issues collectively as the principle motive for these journeys.
Past the numbers, skip-gen holidays give grandparents and grandchildren the possibility to share one of-a-kind experiences, strengthen bonds, and construct household traditions. In China, practically half of grandparents (46%) are initiating such holidays, highlighting the rising affect of older generations in shaping household journey and the significance of selecting stays that assist each technology’s wants.
Wellbeing Increase: 89% Say Skip-Gen Journeys Assist Grandparents’ Well being
Household holidays aren’t nearly connection – additionally they assist well being and wellbeing. Almost 9 in 10 (89%) respondents imagine that travelling with household improves the wellbeing of grandparents. For grandparents, high quality time with grandchildren is probably the most valued a part of journey (50%), suggesting how multi-generational journey can profit each emotional and bodily well being.
Thoughtfully designed stays that embody wellness facilities, accessible eating, and senior-friendly providers have gotten important in making certain that older generations can journey comfortably whereas reaping the well being advantages of household togetherness.
High quality Time Over Downtime: Households Prioritise Shared Experiences Over Leisure
In response to Hilton’s international analysis, respondents’ primary motivation to journey for leisure in 2026 is to relaxation and recharge (56%), however for a lot of vacationers in Asia Pacific, these motivations are totally different as spending time with household now outweighs private rest as the highest vacation precedence. Six in 10 (61%) say high quality time issues greater than downtime, a sentiment notably robust in India (72%) and China (62%).
Relating to actions, culinary exploration (69%) and visits to historic and cultural landmarks (63%) paved the way, reflecting households’ want for stays that encourage discovery, studying, and significant connection. This pattern is particularly pronounced in Singapore, the place greater than eight in 10 households (81%) cite culinary exploration as their prime household exercise – a nod to the city-state’s vibrant and celebrated meals scene.
Rooms for All Ages: Making Multi-Generational Journey Seamless
Past skip-gen, multi-generational journey continues to develop. Almost half (48%) of households in Asia Pacific take holidays with three or extra generations no less than yearly – a pattern notably robust in China (78%) and India (65%). The highest motivations embody strengthening household bonds (60%) and creating lasting reminiscences throughout generations (57%).
Lodging performs an important position in enabling inclusive stays. Almost half of households (48%) favor interconnecting rooms or household suites, whereas 42% prioritise senior-friendly services and providers such as mobility aids, medical help, and accessible eating areas. Leisure and wellness facilities (42%) are additionally necessary, underscoring the necessity for stays that cater to each technology.
Tal Shefer, senior vp, Model Administration, Asia Pacific, Hilton, mentioned, “In Asia Pacific, journey is deeply rooted in household and togetherness, and we’re seeing that mirrored within the continued development of multi-generational holidays. At Hilton, each element is designed with the holistic keep expertise in thoughts – in order that grandparents, mother and father, and youngsters alike can really feel related, cared for, and create lasting reminiscences collectively. Whether or not it’s a once-in-a-lifetime celebration at Waldorf Astoria, a metropolis break at Motto by Hilton, or a household getaway at DoubleTree by Hilton, each one in all our manufacturers is constructed to deliver individuals nearer by means of significant experiences.”
Hilton’s 2026 Traits Report: Key Insights for 2026 and Past
These insights have been commissioned as a part of analysis for Hilton’s 2026 Traits Report, “The Whycation: Journey’s New Beginning Level,” highlighting how grandparents and grandchildren are reshaping the best way households journey. Hilton’s complete survey of greater than 14,000 international travellers throughout 14 nations, together with proprietary insights from greater than 5,000 Hilton workforce members and suggestions from 1,000 Hilton Honors members, highlights a number of extra tendencies, together with:
- Hushpitality: In search of Candy Silence: In 2026, travellers will search for locations the place they can dial down life’s distractions. In search of calm – even moments of silence – alerts a change in why persons are touring, the place they’re going and the way they’ll calm down.
- Residence Comforts are the New ‘Carry On’: Travellers are grounding their journeys in familiarity, in search of consolation and a way of house even whereas away. They’re bringing on a regular basis routines with them, and as acquainted rhythms assist travellers really feel extra relaxed, many are additionally taking time to recharge and pursue private passions – turning time without work into time effectively spent.
- Inheritourism: Journey Runs within the Household: As youngsters develop up, many proceed touring with their mother and father, bringing acquainted preferences formed by years of shared journey. From lodge decisions to loyalty applications, parental affect nonetheless performs a key position in moulding how journey evolves throughout generations.
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