MEET TAIWAN reveals new brand identity at Asian MICE Forum

The Taiwan MICE Promotion Programme (MEET TAIWAN) formally revealed its new model identification earlier at present, nineteenth September, on the Asian MICE Discussion board in Taipei.

The organisation’s new brand has advanced from a stylised windmill to a extra streamlined glider hovering into the long run.

The model launch is aligned with the Discussion board theme Past 20+: Embracing Tomorrow, as the brand new identification displays the organisation’s thrust in direction of innovation, sustainability, in addition to proving worth to all stakeholders within the MICE sector.

The launch was presided over by Susan Hu, deputy secretary-general of the Worldwide Commerce Administration of Taiwan’s Ministry of Financial Affairs; and Simon Wang, president and CEO of the Taiwan Exterior Commerce Growth Council (TAITRA).